This is a great media campaign will give the lungs for

This is a really amazing media campaign, as a result of its effects, amazing and not a Grand concept – for all these fronts — but it's the Holy Spirit impressed about. It does not move, you see immediately if you close at heart. This is an amazing imagination is good evidence of the collaboration can be achieved.

The agency Ogilvy Brazil São Paulo Brazil soccer team (we have two types of football means North Americans: football) is the first soccer team to make organ donation card sport club Recife. As part of an effort to match the patient and the player is shown a huge field, if necessary. Fans unfurled a banner with the message the campaign. Come and get the fans have been setting up organ donor card. As a result of the date, according to the campaign overview:

More than 51,000 organ donation cards and counting.Organ breaking historical records donated has increased 54% year. heart and Recife in corneal transplantation waiting list has been reduced to 0. fans and have made a lifelong commitment between sport club Recife brand. emerged in the campaign to all patients and save lives, including dozens of.

--> Immortal fans, was submitted as an entry in the best integrated promotional campaign is the latest home to Cannes Lions International Festival of creativity, creative communications award of excellence from the promo Lions category for 2012 Grand Prix & activation. Operations to capture the campaign is moving under the watch the video:
Immortal fans already high investment base energizing seizes on the great enthusiasm. It also gives people something that is bigger than yourself to participate in. It is a community-building within the community. Organic, imagination is a huge problem in fashion-Brazil needed for organ transplants from family-resolution. So many donations drive to falter. Try to make the branding continues to fade quickly. Concept, layout, and continued contribution in terms of timing, run-I'm a fan of immortality on all accounts.
Organ donation, as well as all media campaign (not to mention a healthy fear of the crowd a passionate football) a deep-seated cynicism toward the irrational resistance to confess. This project has in mind to strike across all the obstacles. We all hope to learn from the examples.

CannesLions
Keith Liles, travel, music, wine, hiking, poetry, and love just about everything is a freelance writer. He says "Yes" to life actively, Bruce Springsteen and E Street band when asked to tour with phone calls about the exercises.
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Kick the heavy assault gear, crowdfunding campaign.

Mike Suszek 11:30 AM

Stompy Bot Productions and Mektek Studios have launched their Kickstarter project for Heavy Assault Gear, the return of the mech combat game originally introduced by Dream Pod 9, with later games published by Activision.

The multiplayer e-sports-focused, Unreal Engine 4-powered game is in development for PC and will be free-to-play with premium subscriptions options available for players. The development team is seeking $ 800000 by June 29, with a dozen stretch goals already planned for the funding project.

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Campaign to make UK roads safer

02/04/13

By Daniel Machin

With the clocks going forward and British Summer Time beginning, employers, community groups, and other organisations are being encouraged to take part in an initiative to make our roads safer.

Bright Days, run by Brake, in conjunction with Autoglass, aims to remind drivers to slow down and watch out for pedestrians and cyclists, especially around homes and schools.

People are expected to be out and about making the most of the warm weather as it stays light for longer at night, but this brings with it a greater risk of accidents.

The road safety charity is therefore calling on everyone to do their bit to make roads safer.

"Bright Days are a fun, easy way for organisations to promote vital road safety messages to employees or members and the wider community while raising funds for Brake," said Julie Townsend, chief executive at the charity.

"And dressing bright for Brake is a great visual reminder to everyone of the importance of making our roads safer for pedestrians and cyclists."

The call to take part in the initiative comes as Brake and British Cycling published a survey of 1,000 cyclists, 98 per cent of whom believe more should be done to make local streets safer for cyclists and pedestrians.

As many as 88 per cent of cyclists think traffic is too fast on roads in their area, while 68 per cent say widespread 20mph limits are needed to make cycling and walking safer.

If roads were safer, 46 per cent of respondents would cycle more local journeys, 44 per cent would cycle more for leisure or exercise and 40 per cent would cycle more to work.

Brake and British Cycling claim that introducing 20mph limits in towns and cities alongside improvements to existing road design would help produce more safe cycling routes.

By taking such action, the duo said it would create a legacy of healthy, active, green communities where everyone can cycle and walk without being endangered.

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NCLR’s Mobilize to Vote Campaign Registers 20,000 Voters

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May 22 2012

FOR IMMEDIATE RELEASE                                         

Contact:
Camila Gallardo
(305) 573-7329
cgallardo@nclr.org

Washington—Today, NCLR (National Council of La Raza) announced that it has registered 20,000 new Latino voters for the upcoming 2012 elections through its multistate campaign, Mobilize to Vote (M2V).  M2V is the electoral arm of NCLR’s Civic Engagement Program, which aims to build and support long-term Latino participation in the democratic process.  M2V focuses on registering eligible Latinos to vote, elevating the issues Latino voters care about, providing voters the tools to exercise their right to vote, and mobilizing Hispanics to the polls on Election Day.

“As a young community, registration is crucial and meaningful outreach matters,” said Clarissa Martínez-De-Castro, Director of Immigration and Civic Engagement for NCLR.  “There is no substitute for one-on-one contact, which helps demystify and facilitate the voter registration process, and that is the cornerstone of our campaign.  We celebrate these 20,000 voters and expect to keep the momentum in the months ahead.”

Mobilize to Vote has full-time operations currently running in Florida, Colorado, and Nevada, and in June will expand to other states including California, North Carolina, and Texas, working in partnership with NCLR’s Affiliate Network.  In addition, a web portal will allow Latinos nationwide to register online.

“We are committed to expanding Latino civic participation, and this phase is about voter registration, protection, and turnout.  We are already a community whose votes are needed by any candidate to get to the White House.  Growing our electoral and advocacy strength, we can usher in the transformative change our community and our country need,” concluded Martínez-De-Castro.

NCLR—the largest national Hispanic civil rights and advocacy organization in the United States—works to improve opportunities for Hispanic Americans.  For more information on NCLR, please visit www.nclr.org or follow along on Facebook and Twitter.

###

Issues: Civic Engagement, Latino Voter Participation, Mobilize to Vote, National Campaigns
Geography:California, Far West, Midwest, Northeast, Southeast, Texas

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NCLR’s Mobilize to Vote Campaign Registers 20,000 Voters

AppId is over the quota
AppId is over the quota

May 22 2012

FOR IMMEDIATE RELEASE                                         

Contact:
Camila Gallardo
(305) 573-7329
cgallardo@nclr.org

Washington—Today, NCLR (National Council of La Raza) announced that it has registered 20,000 new Latino voters for the upcoming 2012 elections through its multistate campaign, Mobilize to Vote (M2V).  M2V is the electoral arm of NCLR’s Civic Engagement Program, which aims to build and support long-term Latino participation in the democratic process.  M2V focuses on registering eligible Latinos to vote, elevating the issues Latino voters care about, providing voters the tools to exercise their right to vote, and mobilizing Hispanics to the polls on Election Day.

“As a young community, registration is crucial and meaningful outreach matters,” said Clarissa Martínez-De-Castro, Director of Immigration and Civic Engagement for NCLR.  “There is no substitute for one-on-one contact, which helps demystify and facilitate the voter registration process, and that is the cornerstone of our campaign.  We celebrate these 20,000 voters and expect to keep the momentum in the months ahead.”

Mobilize to Vote has full-time operations currently running in Florida, Colorado, and Nevada, and in June will expand to other states including California, North Carolina, and Texas, working in partnership with NCLR’s Affiliate Network.  In addition, a web portal will allow Latinos nationwide to register online.

“We are committed to expanding Latino civic participation, and this phase is about voter registration, protection, and turnout.  We are already a community whose votes are needed by any candidate to get to the White House.  Growing our electoral and advocacy strength, we can usher in the transformative change our community and our country need,” concluded Martínez-De-Castro.

NCLR—the largest national Hispanic civil rights and advocacy organization in the United States—works to improve opportunities for Hispanic Americans.  For more information on NCLR, please visit www.nclr.org or follow along on Facebook and Twitter.

###

Issues: Civic Engagement, Latino Voter Participation, Mobilize to Vote, National Campaigns
Geography:California, Far West, Midwest, Northeast, Southeast, Texas

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BBC London and the mayoral campaign

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AppId is over the quota
Local politics is the lifeblood of our democracy. In a big city like London it's also big political business, responsible for issues like transport and policing that affect millions of lives.

Local politics in the capital, like its national big brother, can be a tough old business. Nowhere does this apply more than in the political rough and tumble around the London Mayor and the city's assembly. To add to the mix, the two mayors to win so far are politicians with a strong national profile in their respective parties, and a sometimes tricky relationship with their respective leaders.

In these circumstances it is the job of the BBC to analyse as impartially as possible what is going on - and that can ruffle feathers.

The Guardian on Monday carried a story about how Guto Harri, the recently departed director of communications for Boris Johnson, tried to influence the screening of an interview on the Politics Show with the Mayor's biographer Sonia Purnell.

It is part and parcel of any political campaigning that the BBC comes under pressure from one side or another about their treatment, and Mr Harri's intervention was by no means unusual. It's pressure we resisted robustly at the time.

BBC London is not alone in focussing on the details of London politics, but we do have a responsibility to try to get it right. Boris Johnson is a larger than life character who is viewed by some of the papers, and some in his party, as a potential leader-in-waiting. He attracts acres of coverage in the national media, little of which concerns the detail of his day job. This means that BBC London sometimes finds that it is asking uncomfortable questions that go into a level of detail that the mayor and his advisers, like many other politicians, may find inconvenient.

It was one such question - a perfectly legitimate inquiry about the approach Mr Johnson took to commercial sponsorship - which caused the mayor to use the F-word on air about our political editor Tim Donovan.

Donovan was asking the question not because he had a hidden political agenda but because he rightly believed it was a matter of genuine public interest. The commercial deal in question happened to involve News International at a time when that that company's activities were coming under increasing police scrutiny. The mayor has to ride many horses: as well as batting for the city, he is charged with holding the Metropolitan Police to account.

Equally, Ms Purnell's biography raised some pertinent points about the mayor's style and when it was published last October it was reasonable to offer her an interview on the regional section of the Politics Show.

But it is ridiculous to suggest that BBC London takes a view one way or the other about which politician holds the mayoralty. We asked tough questions of Ken Livingstone during his term in office, many of which he didn't like either. That does not mean it was wrong to ask them. As you would expect of a political editor, Donovan broke a number of stories (including the existence of Ken Livingstone's three additional children, and allegations of corruption against one of his aides) that the Livingstone team would have preferred did not see the light of day.

Our audience research suggests that the BBC is the most trusted of all sources news and that trust - which we value above all else - is born from being independent, impartial and accurate.

The BBC is owned by all its viewers, listeners and online readers. Their opinions cover the whole political spectrum and BBC News has a duty to pose the questions they want answering. Politicians are passionate and for the most part honest public servants.

But those who represent political parties have, almost by definition, the most committed point of view, and it is they who tend to shout loudest when confronted with the reality of impartiality.

Mike Macfarlane is head of BBC London.

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'The Campaign': Will Ferrell And Zach Galifianakis's Political Teasers (UPDATE)

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UPDATE: The full trailer for "The Campaign" just debuted. It features a lot of the same footage you saw in the teasers, except this time around, Will Ferrell's character gets caught punching a baby in the face (seriously). Check out the trailer above. For the original teasers, head below.

EARLIER: If you were subsisting on Will Ferrell and Zach Galifianakis's cymbal performance at the Oscars, then it's your lucky day: The first teaser for "The Campaign" has hit the web.

From Jay Roach ("Dinner for Schmucks"), the film sees the funnymen as two local politicos duking it out for the presidency. And just in case anyone was doubting the sincerity of this comedy, the new teaser was fashioned as in-character commercials.

Here, the two hurl political fodder (facial hair, communism): Ferrell is trying to not do his George W. Bush impression and Galifianakis plays a cuddly, mustachioed candidate.

Take a look at the teaser above. "The Campaign" hits theaters August 10.

[via Vulture]

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Best in Blogs: Mega Millions Inspires American Dreams, Obama Campaign is Pinterest-ing

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The Mega Millions lottery drawing this Friday night will reach an all-time record jackpot of $500 million, give or take a few megabucks, giving millions of Americans reason to stop resenting the wealthy one percent and instead believe that they may join the much more elite .00000000569 percent (the odds of winning the jackpot are 175,711,536 to one). With so much at stake, mathematicians and economists have relished the opportunity to have people actually read their blogs. After a gigantic load of calculations on his blog, David Torbert concludes that "for your 'investment' of a $1 lottery ticket, your expected return is 88.2 cents for this Friday's drawing." Which on its face doesn't sound so bad, though it essentially means the more you buy, the more you lose. But opinions are mixed. "At some point it becomes what a friend calls a 'utility bet,'" says The Spectacle Blog. "In other words, the possibility, almost no matter how small, of winning such an enormous prize makes it worth taking a flier with some modest amount of money." Cunctabundus has noted that the .00000000569 percent chance of winning with one ticket "rounds to zero" - and so do the odds of winning if you buy two tickets. "And 20 tickets? Your chance of hitting the jackpot is a just over a hundred-thousandth of a percent. Say it with me, round to zero."

Stephen Bronars at Bronars Economics seems to be worried that after you win you may have to split the jackpot with others - logic that seems to be leaping ahead a little - but he concludes that "even after taking the likelihood of multiple winners into account, the expected value of a one dollar Mega Millions ticket is more than a dollar." So get in line! Everyone's an expert now, apparently. Says the Pinch That Penny blog: "As math is a fuzzy subject for me, I deferred to my buddy the math whiz (he wrote a post for me on the NBA lockout a few months ago)." Well, maybe not everyone.

It does as if like an undue amount energy is being expended wondering what everyone will do after they all win. Business Insider is on top of the topic with strategies for taking your winnings ("make sure to decide between lump sum and annuity.") and seven things you could do with the winnings ("Buy 952,000 new iPads. Donate $475,999,999 to Planned Parenthood and $1 to Susan G. Komen.")The consumer finance blog Life Inc. warns unemployed job seekers not to admit in job interviews that they'd quit after winning the jackpot: "When you answer the lottery question - or any interview question - you want to leave out any inkling you're not excited about working hard, no matter what the circumstances." The Economix blog has noted the correlation between high unemployment rates and high lottery sales: "Can't Find a Job? Play the Lottery."

Anyway - the sound you are hearing now is the alarm clock going off on Saturday morning. You didn't win Mega Millions. The next bandwagon leaving the stations appears to be...Pinterest. Yes. Says Naked D.C.: "Pinterest is the new social media revolution - an electronic scrapbook that allows you to 'pin' pictures, ideas, quotes and the like from various websites around the Internets. In short, it is the greatest invention to ever befall young, unmarried women who are looking to creep the sh*t out of their imaginary boyfriends by completely planning their wedding before they ever meet anyone." Ok, there's that, maybe. The newest Pinterest adopter appears to be Mr. President, Barack Obama, who has the worst Pinterest page ever, Naked D.C. says. Jezebel, in a comprehensive analysis of the PObama Pinterest presence, adds: "while I bet Barack Obama's got some totally cute DIY wedding flower ideas, this move makes sense in light of what appears to be the President's reelection strategy: personally befriend every woman in America."

"President Obama Joins Pinterest, Wants All Your Themed Cake Recipes," laffs WebProNews. "Obama has always had a huge presence on both Twitter and Facebook, but in the last six months, Obama has checked-in to Foursquare, started blogging away on Tumblr, went a little hipster by joining Instagram, joined Google+ and almost immediately hosted a Hangout, made his campaign playlist available on Spotify, and switched his Facebook profile over to the new Timeline." The Dallas News Trailblazers blog notes that Obama "isn't the first to use Pinterest for political purposes. Groups like liberal-leaning Think Progress have employed it to poke at GOP candidates. Ann Romney, wife of GOP frontrunner Mitt Romney, has a page of her own to collect recipes and post campaign photos." VentureBeat gets to the real point, figuring Obama's pinning will "likely be a bigger boon for the social networking site than for the campaign. Consider this yet another defining moment for the still-small, 30-person, Palo Alto-based company." Pinterest certainly is attracting a crowd. The Daily Dot broke news that a Pinterest spammer may be making $1,000 a day: "Spammers are turning innocent users' clicks into cash by running thousands of automated Pinterest profiles, and they're getting away with it for longer than any of them expected." That's $30,000 a month for doing hardly anything, says Mashable. Hey, who needs the lottery?

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